Office: (44) (0) 5603 676623  |  Independent Communications Consultancy based Westminster, London SW1
Office: (44) (0) 5603 676623  |  Independent Communications Consultancy based Westminster, London SW1

About 3Deal


This shot by photographer Carl Bovis shows the bird I’m named after: the Goldfinch.

About 3Deal.

3Deal was founded by Mark Goldfinch in 2013 to help our clients communicate better in the UK and Middle East. 

3Deal’s 3 colours.

Our 3 colours signify our 3 service activities: namely Communications, Training and Insight with Red, Gold and Indigo respectively. They are taken from the 3 main colours of the Goldfinch, the namesake bird of founder Mark Goldfinch. 

3Deal Ltd Colour Meanings

We aim to be agile and meet our clients’ business communications needs.

You can use us as consultants to work alongside you, or take advantage of our training courses that we can tailor for your requirements. 

Communications and analysis are two sides of the same coin. As humans we communicate in myriad forms, constantly. We also analyse instinctively and subliminally. 

So we serve transformational leaders who build legacies for their organisations, communities, and nations through smart communications and smarter analysis. As such, we challenge ourselves every day to be the best in our field and take pride in how we “show up” for colleagues and clients. From long international experience we conduct ourselves with poise and discretion in high-stakes situations; we take an avid interest in our clients’ businesses and cultivate a constant-learner mentality. We enjoy working for businesses with exposure to international work across different industries, and have a strong interest in understanding human and organisational behaviour, and how this relates to effective communications and organisational performance.

We are a leadership consultancy that works with organisations and companies around the world to improve communications and analysis. Working from offices in Westminster SW1, we are an intelligent and highly collaborative company that conducts a lot of international work. No two days are the same and the pace is fast. Our team is small, and our work often requires long periods of concentration.

We aim to be superlatively professional in our dealings.

Whether our services are ongoing or project-based we aim to:

  • Provide one-to-one support in communications and analysis to executives and high-potential leaders, in person and remotely.
  • Provide support for small groups in communications and analysis to executives and high-potential leaders, in person and remotely.
  • Co-facilitate executive training sessions and briefings, in person and remotely.
  • Maintain accurate and up-to-date records of all our work.
  • Conduct self-led research to develop in-depth understanding of clients’ function, business, and industry.
  • Develop top-level insights from communications and analysis work to inform team understanding of trends in business transitions, communications development, and organisational behaviour.
  • Contribute to strategy, planning, and solution/content development meetings, as required.
  • Maintain an up-to-date understanding of how key industries work from a strategic and operational standpoint through to the day-to-day implications for leaders and their teams.
  • Develop an in-depth understanding of psychological and behaviour change theories, processes, and practices.
  • Develop a core understanding of organisational consulting frameworks and practices.
  • Collaborate with copywriter, graphic designer, and other team members to develop concepts and content for thought leadership work.
  • Develop and maintain our areas of specialism, and accordingly act as the strategic expert for them.
  • Liaise with a variety of stakeholders across industries and seniority levels.
  • Deliver briefings, presentations and speeches on our particular areas of expertise.

Our clients benefit from our professionalism.

As such our clients benefit from these attributes in all our dealings:

  • Strong work ethic
  • Value proper process over final results
  • High-level analytical and critical reasoning skills, with strong rhetoric in writing and/or speaking
  • High intellectual curiosity with a “constant learner” mentality
  • Able to grasp, synthesise, and summarise complex and nuanced information quickly
  • Very high levels of discretion and poise
  • Very articulate use of English (verbal and written)
  • Very high attention to detail and deeply honed active listening skills
  • Able to manage and work with high degrees of ambiguity and uncertainty
  • Very well-developed competencies, especially courage to challenge, boundary awareness, range of feelings, presence, somatic awareness, and empathic stance
  • Work well under pressure, maintaining consistent delivery to a high standard
  • Highly observant with ability to pivot approach/content quickly based on fresh insight
  • Strong interpretative skills, with ability to quickly build multiple hypotheses within and across different psychometric test results
  • Track record of working well in teams, as well as independently
  • Strong prioritisation and time management skills, with the ability to manage multiple clients and priorities
  • Flexible approach, prioritising the needs of the business
  • Capability in English, Arabic and French.
  • Proficient in multiple IT systems including MS Office.